'Heatwave Video owner Gabor Esterhazy told AVN.com that consumers would begin to notice significant changes in the company's line of products beginning this month. Esterhazy said he has made key improvements in production, marketing and sales during recent weeks as Heatwave Video revamps its image. The 15-year industry veteran has hired new directors, green-lighted a handful of new series and turned his focus to hard-edged content. Heatwave's videos now will include more anal, d.p.'s and A2M, more scenes and have running times up to 140 minutes. Esterhazy told AVN.com he refuses to allow Heatwave to be a 'mediocre' company that is just part of the 'I want to be up there. I want to be one of the best,' Esterhazy, who founded Heatwave 12 years ago, said Friday. 'Change is always good. The general public will really feel the difference starting this month, and we have a lot of good movies in the can.'
Founded: Los Angeles, CA, USA
Movies: 96